Helping Retailers Measure ROO, ROE and ROI for Digital Signage
Signagelive delivers digital signage on Amazon Fire TV
July 31, 2019Leyard and Planar upgrade Providence Park with LED video displays
August 1, 2019To run successful digital signage campaigns in a retail setting, it’s useful to evaluate return on objectives (ROO), return on expectations (ROE) and, ultimately, return on investment (ROI).
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